Orchestra of St. Luke's Brand Refresh and Collateral

Orchestra of St. Luke's (OSL) brings new life to classic masterworks by fostering the creation of new music, cultivating the talent of young artists, supporting musicians, and building community through the vibrancy of live performance since its founding in 1974.

OSL felt its brand wasn't feeling relevant, contemporary, or vibrant in the classical music space. With a team, I assisted in determining the brand vision, brand voice, and a new look and feel for branded marketing collateral. 

Studio: Pixel Parlor 
Creative Director: Jenn Richey Nicholas